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A+ Content & Enhanced Brand Content

Detail page content that explains the product properly. We plan the module structure, write the copy, and coordinate the visual assets that go inside it.

Included in this service

  • A+ Content planning and module structure
  • Copywriting for modules and image overlays
  • Product benefit and feature articulation
  • Comparison charts across your own range
  • Brand storytelling sections
  • SEO-conscious content within A+ limits
  • Coordination of image and content production
  • Review and optimisation of existing A+ content

Service boundaries

Available separately from SOMİ

  • Photography and image production: supplied by the client or a separate creative provider
  • Localised A+ for other marketplaces: Translation & Global Selling
  • Listing titles, bullets and backend fields: Cataloging

Requires the client or a qualified third party

  • Brand Registry enrolment or trademark filing where the brand route is used: the client
  • Video production: specialist production providers
  • A+ submission approval: Amazon

A+ Content requires a Professional selling account, plus either a Brand Registry role for the brand or generic products in your catalogue. We confirm eligibility before planning any modules, and every submission is subject to Amazon's review. Where a photorealistic AI-generated person appears in an A+ asset, Amazon's synthetic performer metadata requirement applies to that file as it does to listing images. SOMİ does not guarantee sales, rankings, account status or outcomes controlled by Amazon or third parties.

What we need from you

  • Confirmation of A+ eligibility: Brand Registry role, or generic products in the catalogue
  • Product benefit information and any technical specifications
  • Existing brand assets, or approval to produce them

What you receive

  • A module-by-module content plan before anything is built
  • Final copy and image briefs, or finished modules where we produce the assets
  • Published A+ content submitted for Amazon review

Last reviewed: 10 September 2026. Amazon requirements change; where this page describes a marketplace rule, we re-check it against Amazon's current published guidance before acting on it.

Send us a detail page

Point us at a live listing and we'll come back with the A+ module structure we would build for it.

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